Design & Visual System

Find guidelines on how to use our brand colors and typography as well as stationery templates and best practices for photography.

Find guidelines on the use of color in print and online, including primary, secondary, and accent colors.

Imagery contributes significantly to how people perceive the medical center and the medical center’s mission.

Learn about our branded stationery templates for Columbia University Irving Medical Center.

See guidelines on the different typography options available and learn where and how they should be used.